New Positions for Callahan and Upp at Storm

by Gianmarc Manzione 0

Storm Products has announced that Jim Callahan will transition to full-time Pro Tour Consultant, and Lee Upp will replace Callahan as the Regional Sales Manager in the Arizona, California and Las Vegas territories.

In addition to his new duties, Callahan will assist with Upp’s transition to the new territory. The Pacific Northwest territory will now be managed from Storm’s headquarters in Utah.

“The Storm marketing department is excited to add Jim Callahan to the team,” Gary Hulsenberg, Director of Marketing, said. “Jim’s talents go beyond his responsibilities as a Tour Consultant; he will be helping create new and exciting products and programs for all Storm fans to use in the future.”

With more than two decades of experience, Callahan has taken on a variety of responsibilities in the bowling industry. Since joining Storm in 2007, he has helped manage the Roto Grip booth at the National Stadium in Reno, provided technical support to the Singapore National Team, served as Regional Sales Manager and worked as a part-time tour representative.

In his new position, he will be responsible for assisting the PBA, PWBA and all amateur staff players with bowling equipment during competition, coaching their physical games, as well as collaborating with the Storm Tour Team. He also will represent Storm at seminars, professional clinics and various events around the world.

“I am excited about my new position,” Callahan said. “I enjoy the challenge of working all the tours throughout the year.”

Upp has been bowling for more than 40 years and has worked in the bowling industry for more than 20 years. He started his career representing a West Coast distributor and two pro shops in Las Vegas. Like Callahan, he joined Storm Products in 2007, and his experience has helped him build long-term business relationships while facilitating communication among distributors, pro shops and consumers in the Pacific Northwest territory.

Upp now will support customers in the Arizona, Southern California and Las Vegas territories.

“I have enjoyed the time that I have spent in the Northwest and will miss everyone I met there.” Upp said. “I am looking forward to seeing my old customers and friends in the Southwest.”

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