H5G, the newly-renamed leader in bowling sports apparel, will remain the “Official Jersey Provider of the Professional Bowling Association” through 2019, representatives of both companies announced Monday.
“We are pleased that H5G is not only supporting the PBA, but helping the PBA project a professional image throughout the sports world, providing a creative visual promotional tool to help all of PBA’s Product Registered companies and our corporate partners while giving PBA members a creative way to showcase their personalities,” said PBA CEO and Commissioner, Tom Clark.
“Since becoming the PBA’s official jersey supplier, H5G has seen its involvement with the PBA expand to league and tournament bowlers, and into the high school and collegiate ranks, dramatically improving the image of the sport,” said Todd Molbeck, President of the Waukesha, Wis.-based company.
“H5G set out to change the image of bowling by giving the sport a cool, contemporary and professional look,” Molbeck added. “We have not only accomplished that goal, but at the same time, H5G has provided players with high-quality clothing designed for competition, and as our business grows, we are re-investing to help the sport grow and prosper.”
In addition to its exclusive agreement with the PBA, the company originally known as High 5 Gear has cultivated sponsorship programs with the Professional Women’s Bowling Association, the PBA Xtra Frame Striking Against Breast Cancer Mixed Doubles Championship, the new PBA Xtra Frame Parkside Lanes Open, the Colorado Scratch Bowlers Tour, Pennsylvania Junior Bowlers Tour, and a number of other youth and charity events.
The company also has initiated special incentive programs to provide its custom-designed, high-quality apparel to collegiate and high school teams.