Daktronics — South Point’s Video Display Maker — Is Featured on CBS Program

by Bob Johnson 0

In the May 2014 issue of Bowlers Journal International, we introduced you to the new South Point Bowling Plaza with a special hard-hat tour of the then-under-construction facility.

In the December 2014 issue, we provided a “first look” at the new bowling competition venue.

Now, we’d like to take you on a behind-the-scenes tour of the Plaza’s two giant video displays, which were manufactured by a large company in a small town: Daktronics of Brookings, S.D. — population: 22,056.

Opening ahead of schedule, South Point’s $35 million bowling tournament center encompasses 90,000 square feet, and features two Daktronics Inc.-manufactured LED video displays, located at two ends of the facility.

The 10-millimeter LED video displays, measuring approximately 8 feet high by 170 feet wide each, act as official scoreboards, and showcase a variety of high-definition LED video advertising.

“With the installation of our new Daktronics boards, in conjunction with our Brunswick scoring system, we have a display that is unparalleled in the bowling industry,” said Mike Monyak, director of bowling operations at South Point. “Add in the benefit of being able to use virtually any kind of media for displays, advertising or any other kind of output, and the system cannot be beat.”

The Daktronics-South Point relationship began prior to the resort’s grand opening in December of 2005. Interested in installing LED displays both inside and outside the facility at the time, South Point chose Daktronics because it needed a company it could trust and one that would provide a remarkable product and timely service.

South Point Hotel, Casino & Spa rests on 60 acres of land at the southern tip of the Las Vegas Strip. The mega-resort offers patrons a wide variety of gaming and entertainment amenities that include a movie complex, race and sports book, bowling center, equestrian center, a showroom, and restaurants that cater to all appetites and tastes.

In total, more than 20 Daktronics-manufactured LED video displays are located throughout the South Point property.

Built for high performance in outdoor and indoor environments, Daktronics LED video technology offers a long lifetime with minimal maintenance and low power consumption, and will provide South Point Hotel, Casino & Spa and its customers marketing value and entertainment for years to come.

On the Feb. 1 edition of “CBS Sunday Morning,” correspondent Lee Cowan told the story of how Daktronics came to be — in such a small town. You can view his report here: http://www.cbsnews.com/news/keeping-score-on-the-worlds-largest-video-displays/

Bob Johnson

Bob Johnson has received more national writing awards than any other bowling writer — close to 70 over the course of his 40-year career. He began at age 16 as a staff writer and then assistant editor for the weekly Pacific Bowler newspaper in his native California, and within three years was writing feature stories for Bowlers Journal. He has written for the magazine ever since, except for a five-year span when he was hired as the founding editor of another magazine. He moved to Chicago in 2000 and spent 13 years in the Windy City, including five as Bowlers Journal’s Editor. In 1975, Johnson received the Robert E. Kennedy Award as California’s top undergraduate high school journalist. Five years earlier, on the lanes, he had shared the Bantam Division Doubles championship in the Orange County Junior Bowling Association Championships. Today, he continues to work full-time for Bowlers Journal as its Senior Editor, to write his popular “Strikes Me” column, and to edit Luby Publishing Inc.’s weekly business-to-business Cyber Report.

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