Borgie and Smith Switch Roles at Brunswick

by Bob Johnson 0

Brunswick Bowling Products has announced that Dan Borgie and Gary Smith, company vice presidents, will be trading positions, effective immediately. Borgie has been named Vice President of International Sales, and Smith is now Vice President of Modernization Sales for North America.

“At Brunswick, we’re committed to developing key employees by exposing them to a variety of senior-level positions throughout the company,” said Brent Perrier, Brunswick Bowling Products CEO. “Dan has had great success leading the U.S. modernization and new-start sales teams, which will help him as he shifts his focus to our international markets and channels. Gary has a combination of product development and sales experience, which will be a strong asset to the U.S. market as we continue to roll out the Sync scoring and management system.”

As Vice President of International Sales, Dan Borgie will lead business development efforts in international markets for capital equipment. He will also be responsible for product sales and training, as well as entry into new international markets and business channels.

Borgie joined the Brunswick sales team in 1984, rising to assistant regional manager in 1992 and ultimately regional director before being named Vice President of Modernization Sales, North America, in 2014.

Gary Smith, as the new person in that role, will be responsible for developing, directing and managing strategic plans for the group. He will also direct the modernization sales force, providing leadership and guidance in the sales process.

Smith joined Brunswick in 1988, working in tech support, training and sales before rising to product manager in 1996. From there, he held director positions in channel management, product management, and capital equipment marketing before being named Vice President of International Sales in 2012.

Borgie and Smith both continue to report to CEO Brent Perrier.

Bob Johnson

Bob Johnson has received more national writing awards than any other bowling writer — close to 70 over the course of his 40-year career. He began at age 16 as a staff writer and then assistant editor for the weekly Pacific Bowler newspaper in his native California, and within three years was writing feature stories for Bowlers Journal. He has written for the magazine ever since, except for a five-year span when he was hired as the founding editor of another magazine. He moved to Chicago in 2000 and spent 13 years in the Windy City, including five as Bowlers Journal’s Editor. In 1975, Johnson received the Robert E. Kennedy Award as California’s top undergraduate high school journalist. Five years earlier, on the lanes, he had shared the Bantam Division Doubles championship in the Orange County Junior Bowling Association Championships. Today, he continues to work full-time for Bowlers Journal as its Senior Editor, to write his popular “Strikes Me” column, and to edit Luby Publishing Inc.’s weekly business-to-business Cyber Report.

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