Ace Mitchell Acquires BSC and Colonial Bowling Supply

by Bob Johnson 0

Ace Mitchell Bowlers Mart has acquired Bowling Supply Company and Colonial Bowling Supply, continuing the trend of industry consolidation in general and among bowling product distribution companies in particular.

In an announcement sent to customers, BSC and Colonial noted that the combined companies will be able to “provide one- to two-day service to about 38 states,” with distribution through four warehouses in Deer Park, N.Y.; Cuyahoga Falls (Akron), Ohio; Nashville, Tenn., and Orlando, Fla.

The companies also assured customers that they would be dealing with “the same people that have serviced you, in some cases for over 40 years,” an assertion confirmed by Ace Mitcbell’s Jeff Mraz.

“We do plan on keeping everyone and all of the locations,” said Mraz. “Tom Palmer [of BSC and Colonial] was a good friend of ours for many years and he wanted to retire.”

One thing that will change is how customers order online.  It’s expected that the BSC and Colonial Bowling Supply I-Store will remain functional for a few weeks, after which customers will be moved to acemitchell.com.

Bob Johnson

Bob Johnson has received more national writing awards than any other bowling writer — close to 70 over the course of his 40-year career. He began at age 16 as a staff writer and then assistant editor for the weekly Pacific Bowler newspaper in his native California, and within three years was writing feature stories for Bowlers Journal. He has written for the magazine ever since, except for a five-year span when he was hired as the founding editor of another magazine. He moved to Chicago in 2000 and spent 13 years in the Windy City, including five as Bowlers Journal’s Editor. In 1975, Johnson received the Robert E. Kennedy Award as California’s top undergraduate high school journalist. Five years earlier, on the lanes, he had shared the Bantam Division Doubles championship in the Orange County Junior Bowling Association Championships. Today, he continues to work full-time for Bowlers Journal as its Senior Editor, to write his popular “Strikes Me” column, and to edit Luby Publishing Inc.’s weekly business-to-business Cyber Report.

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