3 Years After Fire, Oregon Center Re-opens With New Identity

by Bob Johnson 0

A fast-spreading fire that started in the facility’s kitchen closed down Valley Lanes in Beaverton, Ore., three years ago.

It was a devastating loss for Terry Pierce and his wife, Kathy Holmes. They had owned the center for nine years, and Pierce had managed it for a long stretch before that.

The couple had mixed feelings about what to do next. The center had been their livelihood, but going through the fire and its aftermath had taken some of the wind out of their sails. Attempts to sell the property fell through at the last minute.

But now, Valley Lanes is back — with a new name, and a new co-owner: Ken Paton.

With the help of an investor from California, the center has been completely remodeled and has reopened as SuperPlay. In addition to the original bowling lanes, the renovated facility includes a laser tag attraction, 40 arcade lanes, and a restaurant and bar.

You can view pictures of SuperPlay, including shots of the renovation process, in the photo gallery on the center’s website: http://www.superplayor.com

Bob Johnson

Bob Johnson has received more national writing awards than any other bowling writer — close to 70 over the course of his 40-year career. He began at age 16 as a staff writer and then assistant editor for the weekly Pacific Bowler newspaper in his native California, and within three years was writing feature stories for Bowlers Journal. He has written for the magazine ever since, except for a five-year span when he was hired as the founding editor of another magazine. He moved to Chicago in 2000 and spent 13 years in the Windy City, including five as Bowlers Journal’s Editor. In 1975, Johnson received the Robert E. Kennedy Award as California’s top undergraduate high school journalist. Five years earlier, on the lanes, he had shared the Bantam Division Doubles championship in the Orange County Junior Bowling Association Championships. Today, he continues to work full-time for Bowlers Journal as its Senior Editor, to write his popular “Strikes Me” column, and to edit Luby Publishing Inc.’s weekly business-to-business Cyber Report.

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